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You are in charge of a very limited marketing budget for a nonprofit organization whose mission is to stop drinking and driving among college students. It is your job to educate the marketing committee about how your organization can change attitudes among college students. Imagine that you attend a meeting and hear the following exchange. You are in charge of a very limited marketing budget for a nonprofit organization whose mission is to stop drinking and driving among college students. It is your job to educate the marketing committee about how your organization can change attitudes among college students. Imagine that you attend a meeting and hear the following exchange. You are in charge of a very limited marketing budget for a nonprofit organization whose mission is to stop drinking and driving among college students. It is your job to educate the marketing committee about how your organization can change attitudes among college students. Imagine that you attend a meeting and hear the following exchange. Now that you have heard this exchange, write a short business memo addressing the concerns that all three stakeholders have, and make some overall recommendations for this critical campaign.
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