Practices

Kotter (2001) identified creating a vision as one of the defining characteristics of leadership. Academics and business leaders alike seem to echo the sentiment; however, each offers his or her own guidelines and advice on how this critical task of setting a vision can be accomplished. As a scholar-practitioner in the field of business, you must draw on the work of others and add your voice to those developing a strategy for accomplishing this crucial leadership responsibility. More than that, you must develop a concrete mechanism for verifying the successful adoption of that vision. Even if you do not occupy a central leadership role, you can use the strategy you develop to help guide others in the field.

To prepare for this Assignment, reflect on Dr. Craig Marsh’s case study. Consider his challenges as well as his strengths and how you have adopted a model for corporate change. This model should include your organizational change or cultural change model, steps you would take to change the culture, and the dissection and explanation of how these steps will influence each of the challenges you face. Also included will be the mitigation plan to address the challenges, the creation of your vision statement, and a description of how you will translate your vision into measurable objectives. This week you compile these elements into one PowerPoint presentation that is your strategic plan to sell your vision to your organizational team.