Starting with the list of proposed tactics, students will lay out an implementation plan for their proposed public relations campaign plan. This implementation plan shall include information on specific tasks to be executed as part of each tactic, the person or entity (e.g., your PR firm or an appropriate department at your client organization) responsible for said tasks, and and the execution schedule. The implementation plan should be summarized visually in a Gantt chart, as well as explained concisely in a summary of no more than five pages. You can organize your summary by each tactic or groups of tactics (e.g. “media relations”). Of course, you will not actually be implementing your plan, but this summary (and corresponding section in the final deliverable) will explain how someone could implement it. Budget: A detailed budget is not required, but you will need to provide the overall cost of the campaign (excluding your agency fees). You might want to provide rationale for costs that the client might find excessive, or indicate opportunities for sponsorship/partnerships. Please note that the implementation section of your final deliverable should be expanded to account for the execution of other plan elements, such as your evaluation subplan for each objective.

Maximum word count: 4000 words

Assignment Task

Select any one company currently trading goods and/or services within your own country (or a country you can more easily research). Note: If your choice is a very large organisation you may be advised to concentrate on one sub-department within it.

Question 1 (LO: 3 )
Using appropriate economic theory and commercial data / examples etc. (text books and also financial reports, company web sites etc.) identify the type of competitive market structure i.e. perfectly competitive; imperfectly competitive/monopolistic, oligopoly, duopoly or monopoly (Mankiw 2012) within which it operates. Fully justify your answer.
(40 marks)

Question 2 (LO: 4, 5)
Undertake a PESTLE ANALYSIS (Collins 2014): This should be fully contextualised, data rich where appropriate, and fully referenced to a range of appropriate sources.
(30 marks)
• Explain how the company operates or may potentially operate to minimise the potential impacts of these points of concern.

Question 3 (LO: 6)
What are the main points of concern that the PESTLE analysis identifies?

For this assignment, you will create a communication strategy that fosters change and innovation in an organization. Explain the context in which it occurs and the options that are available. Develop a solution that will solve the organizational issue and meet the needs of the people involved.
Feel free to use the same organization you researched for the Unit VI and Unit VII assignments. You are not limited to this organization, but it may be easier to complete the assignment since you have already researched it for Unit VI and/or Unit VII. You can use the same sources for all assignments, if applicable.
In the report, you will provide a potential audience analysis, create a purposeful message, and discuss a type of channel that you could use for feedback. Include answers to Neal’s (2010) communication questions, which are listed below:
1. What am I trying to achieve?
2. How will my audience react to what I am trying to achieve?
3. Will my message be resisted?
4. What do I know about my audience that will help me tailor my message? (p. 40)
Do not include the question/answers in a bullet or list format. Instead, integrate the responses in your paragraphs.
Use the standard five-paragraph format (introduction/body/conclusion). Include at least two academic sources. APA format should be used. The assignment should be a minimum of two pages in length. Content, organization, and grammar/mechanics will be evaluated.

Brief history of religion?
when did it start?
where did it start?
what circumstances led to its start?
is it monotheistic? polytheistic or nonthesistic?
who was the main leader originally?
what were the experiences of this leader?
what other notable leaders have led this religion?
what are the beliefs regarding God(s)?
Explain what each belief mean
what items or symbols are associated with this religion and what does each mean?
what are the major areas of the world that have religious population today?
How many people follow this religion?
what does this religion rank in the world today?
What impact has this religion made on American society? i.e religious holidays, festivals
what impact has this religion made on America’s socio-culture landscape?
what are some ways in which this religion empowers its followers?
what three things have you learned about this religion?
what social work implications might you draw from researching this issue?

Provide 8 empirical sources
Discuss
paragraphs should be at least 9 sentences
indent each paragraph

Clearly outline the (2 or 3) theories you have chosen to form your Integrated Theory. Include a discussion of underlying assumptions, key concepts, the role of the therapist and therapeutic relationship, therapy process and particular techniques you would use. Describe how your chosen theories fit with each other, theoretically and practically, and address issues of cultural competence.
Describe the evolution of your chosen theories with particular attention to the contribution from and connection with other models and worldviews (e.g. cognitive-behavioural/humanist/ psychodynamic/post-modern).
Describe how your choice of theories aligns with your own worldview (and, if relevant, preferred counselling context, issues and population): Include a discussion of your cultural identity, values, beliefs, and assumptions about human nature, causes of psychological distress and well-being, and a process of therapeutic change. Clearly outline how your beliefs align (or not) with the assumptions, concepts and processes of your chosen theories.
This assignment requires you to adopt and adapt principles and techniques from two or three of the theories covered in class in order to articulate a theory that best fits with your personal values and your beliefs about human nature, therapeutic change and counselling/psychology. In articulating this theory I expect to see a clear link between such personal values and beliefs and the theories you choose. Ensure you include consideration of your cultural identity (in a broad sense) and how this too aligns with your chosen theories. Ensure you also consider the implications of your integrated theory and its strengths and/or weaknesses in relation to cultural competency for counselling/psychology practice in Aotearoa/New Zealand.

This will require you to select and interview a person who is employed within your chosen profession/industry.

The purposes for this assignment:1.To help you gain insight into a career of interest to you.2.To gain experience in information interviews and networking.

THE INTERVIEWED PERSON’S ORGANIZATION: It can be for-profit, non-profit, religious,political, or educational. The interview could be someone you are meeting for the first time, or someone you already know. It’s okay if they are a relative of yours, or someone with whom you have worked or now work.

THE INTERVIEW: Interviewing them in person is preferred. It is preferable that you interview them in their typical work environment.

REPORT IMAGE QUALITY: This assignment MUST NOT BE HAND WRITTEN!!! Use a computer.Make a copy for yourself and submit one copyto me.

WRITE-UP STYLE: Simply structure your report in a question and answer format.
For example:Question # 1: What is your official title? How long have you been in this line of work?
Answer: Mr. John Smith is the Director of Marketing for Airborne Express. He has worked in Marketing for five years and in the shipping industry for ten years…
This paper should NOT be written in paragraph form. In other words, this paper should not be written as an English composition, but as an interview.

WORDING: Your report should have completely thought out and thorough answers, not brief answers such as yesor no. Occasional direct quotesare acceptable, but the vast majority of this assignment must be in YOUR own words.

GRADING: Ask the questions, and tell me in your own words what they said in response to each question. Please inform me of any questions in which you experienced difficulty or lack of response from your interviewee.REQUIRED QUESTIONS TO ASK DURING

THE INTERVIEW:1.What is your official title? How long have you been in this line of work?
2.Describe a typical day in your line of work (if he/she says there is no suchthing as a typical day, ask them to explain their job functions)
3.What education, training and credentials did you have to get in order to work inthis career?
4.What do you likemost about your job?
5.What do you like least about your job?
6A How do you formally communicate with other members of the organization? (meetings, presentations, reports, etc.)
6B How do you informally communicate with other members of the organization? (email, text message, etc.)
7. Do you have any additional commentsor suggestions? (optional)
8. Add 2 or 3 questions of your own.

Heath care reimbursement is the study of reimbursement for services rendered to a person in which an entity other than the receiver of the service is responsible for the payment. Third-party reimbursement for the cost of a subscriber’s health care is commonly paid in full or in part by a health insurance plan, such as Blue Shield or Blue Cross, Medicare, or Medicaid. (Mosby, 2009, p. 436). The purpose of studying healthcare reimbursement is to become proficient in billing and coding so that health care providers can be paid and continue to provide quality healthcare to patients. By completing this project you will demonstrate your understanding of medical reimbursement; a skill used by medical assistants in the workplace.
Course Outcomes:
1. Define basic health insurance terms & abbreviations.
2. Analyze and discuss insurance plans.
3. Analyze the legal and ethical impact of fraud and abuse.
4. Use CPT, ICD and HCPCS coding systems to complete claim forms.
5. Evaluate the impact of reimbursement from various plans with regard to effective practice management.
6. Reflect on the impact of health care reimbursement policies to individuals and providers.

MAERB Competencies Evaluated in this Project
Third Party reimbursement VIII.C
1. Identify
a. Types of third party plans
b. Information required to file a third party claim
c. The steps for filing a third party claim
2. Outline managed care requirements for patient referral
3. Describe processes for:
a. Verification of eligibility for services
b. Precertification
c. Preauthorization
4. Define a patient-centered medical home (PCMH)
5. Differentiate between fraud and abuse
Procedural and Diagnostic Coding IX.C
1. Describe how to use the most current procedural coding system
2. Describe how to use the most current diagnostic coding classification system
3. Describe how to use the most current HCPCS coding
4. Discuss the effects of:
a. upcoding
b. downcoding
5. Define medical necessity as it applies to procedural and diagnostic coding
Case Study I
As the Medical Insurance Specialist individuals addresses all the tasks that are completed by administrative staff members during the medical billing process. You will prepare an analysis of the case study as it relates to the questions below, using knowledge gained from in-class discussions.
Scenario: A patient shows the following insurance identification card to the Medical Insurance Specialist for medical treatment for the following medical treatment: Richard Moore COPD flare: Patient has a long history of COPD requiring multiple hospitalizations. Inpatient status is required secondary to hypoxemia, for which supplemental oxygen is needed, aggressive bronchodilator therapy and the risk of rapid deterioration. In anticipation of discharge the patient will require home health services.
Notice to Members and Providers of Care
To avoid a reduction in your hospital benefits, you are responsible for obtaining
Certification for hospitalization and emergency admissions. The review is required
Regardless of the reason for hospital admission. For specified procedures, Second
Surgical Opinions may be mandatory.
For certification, call Utilization Management Services at 800-837-8808:
• At least 7 days in advance of Scheduled Surgery of Hospital Admissions.
• Within 48 hours after Emergency Admissions or on the first business day following
Weekend or holiday Emergency Admissions.
CONNECTICUT PILGRIM HEALTHPLAN C/O
Robert S. Weiss & Company
Silver Hill Business Center
500 S. Broad Street
P.O. Box 1034
Meriden, CT 06450
(800) 466-7900
THIS CARD IS FOR IDENTIFICATION ONLY AND DOES NOT ESTABLISH ELIGIBILITY FOR
COVERAGE BY CONNECTICUT HEALTH PLAN. Please refer to your insurance booklet

CONNECTICUT PILGRIM

INSURANCE INFORMATION
I.D.#: 1002.9713
Employee: RICHARD MOORE
Group #: A0000323
Eff. date: 03/01/2010
Status: Dependent Coverage? F
In-network: $25 Co-Pay
Out-of-network: $250 Ded; 80%/20%

Front Card

Directions: You will prepare an analysis of the case study as it relates to the questions below. When completing this assignment use complete sentences.
1. Identify What Type of Health Plan
o What type of third party plan is in the case above?(VIIIC1a)
o What information is required to file a claim in the case above? (VIIIC1b)
o What steps are required to file a claim in the case above? (VIIIC1c)
o Outline the required procedure for obtaining a referral. (VIIIC2)
o What steps are required to verify if the patient is eligible for services, before the patient can be admitted to the hospital? (VIIIC3a)
2. In the treatment of Outpatient and Inpatient service will Mr. Moore need a referral or preauthorization? Explain why and describe the process. (VIIIC2; VIIIC3c)
3. Prior to discharge the patient needs precertification for home health services. What is the process for obtaining precertification for these services? VIIIC3b)
4. Define a patient-centered medical home service. (VIIIC4)
5. Describe and identify the difference between fraud and abuse. Provide at least one example of each.

African Culture Short Essay
Essays are to be four pages, include a works cited page and use five academic sources/citations to support view. Students can use sources provided in class, but the majority of sources must be found through independent research.
Academic Sources only accepted: Major news publication, government institutions, Museums, Books and Journals.
Research paper: Research a specific topic related to a specific sub-Saharan African country or ethnic group in the modern era (1500 AD-present).Use a variety of sources to research the topic and report the findings back in a short research paper.

Conflict Diamonds and Modern Sierra Leone –
Include Thesis with Support Ideas/Details. Compare
List of the key similarities and differences/ provide history of Conflict Diamonds and Modern Sierra Leone.

Briefly, describe the Alcohol Anonymous group therapy, and answer the following questions:

Which type(s) of psychotherapeutic techniques is being used in the group?

If you had the same problem(s) as the intended audience of the group, would you have found it helpful? Why or why not?

Sources/articles should not be older than 10 years.

Liberal Arts Essay
Value of a Liberal Arts Education Essay: Write an essay (3-5 pages double-spaced) on the value of a liberal arts education. You should cite at least two references and at the end of the paper discuss your personal and professional goals as they relate to a liberal arts education. All papers should be done in APA format for your in-text citations and reference page. Here is a tutorial that will explain the proces